ArtsEmerson

ArtsEmerson is the professional presenting and producing organization at Emerson College, based in the heart of downtown Boston. Founded in 2010—the year the U.S. Census confirmed there was no single cultural majority in Boston—ArtsEmerson set out to foster positive change in this historically segregated city. Since then, ArtsEmerson have worked to build diverse audiences that reflect Boston as a whole.

In line with the celebration of their 10th year Anniversary, ArtsEmerson launched their rebrand of the organization and visual articulation of their mission statement. That is: While borders, intolerance, and isolation may try to separate, art and conversation connects people over differences. Through the lens of contemporary works from around the globe, audiences throughout the city are inspired to reflect on what’s happening at Boston and in the larger world. Kona & Birch was brought on to the brand relaunch team to roll out their new visual identity for both print and web.

Client
ArtsEmerson

Deliverables
Brand Implementation

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