Sweet Cheeks Q

Since its debut in 2011, Sweet Cheeks Q has absolutely dominated the local barbecue scene with a uniquely Southern and proudly New England menu that honors the traditions of barbecue down to their core. The menu features Southern classics in both meats and sides like Buttermilk Fried Chicken, Pork Ribs, Mac n’ Cheese, and their world famous Buttermilk Biscuits with Honey Butter, all of which arrive on either tin trays or camp-inspired blue plates and bowls. The beverage menu honors local distilleries and breweries alongside a selection of cocktails that play homage to the restaurant’s down-home charm.

Kona & Birch partnered with the hospitality group to restore their logomark—enhancing its charm and distinction through a sensitive refinement. In addition to the logo refresh, we developed a visual identity system that complimented their existing logomark.